Clairvoyix
Clairvoyix is an ROI-focused company that needed a rebrand. With a focus on technology, they wanted their look to pull from futuristic inspiration, but with elements that humanized them as their focus on relationships built their client base.
The Solution
I used their focus on technology as inspiration for the gears, as well as a character expression within to humanize their brand. The colors relate to technology as well, with lots of white space to create a clean professional feel. Along with building their collateral and website, I created an animated version of their logo to be displayed at the header of their website. This animation had the word mark fade away to reveal the letters “ROI” then reappear when the gears rotate in reverse.
Project Details
- Client: Clairvoyix
- Date: 2017
- Category: Website Development